How to Build your Direct Sales Business in 3 Easy Steps

Sponsoring can be such a challenge! It is tough to know what to say, who to reach out to and how to connect in the right way.

So how do we overcome the challenge and build real connections and lasting relationships?

Confidence leaves a lasting impression

Know Your Business

TIP: First rule is getting to know your business well enough to talk about it with confidence. As we move through our business lives we learn each day and knowing how to talk about what you do it key to building a team.

TRICK: Use your products, learn key ingredients and benefits of your products and then practice talking about your products. Learn the benefits of your business and the opportunity (how can it improve someone's life, how can it make a difference). What does your business mean to you? Share your story….

Build Relationships

TIP: The key to building relationships is leaving our comfort zone and connecting with people we know and people we don’t know. This is called networking in many sales businesses but I prefer to call it building relationships. To build a strong relationship we have to be comfortable with ourselves and be truthful in our approach. Try not to talk about your business in a first meeting or first message. Let the relationship develop. Practice the art of interviewing, or asking questions about topics your listener is interested in talking about. Let them share their passions with you. Then eventually you will get to share your passion with them.

TRICK: Reach out and touch someone today. I don’t mean physically I mean emotionally. Give a compliment, thank someone or ask someone a valid question that lets them share their knowledge. Learn what they are good at. People like to share their knowledge. Know that the questions you ask you really want to know the answer too. Do not ever ask a question if you really do not want to know the answer. Be genuine or nothing at all.

Example: Hi Jane, I love all of your Yoga pics, you look so strong and fit. I love Yoga but don’t know anything about Bikram. Should I learn the poses before I take a class or do you think I can go to a class as a beginner? I hate to make a fool of myself. Help needed from a newbie.

People love to share their knowledge…

Example: Susan I see you are at the Monaco Grand Prix….OMG I am so jealous and happy for you. I love racing! I cant wait to see all of your pics and chat about Monaco when you get back. (YES…. I really did send this)

Follow Up

TIP: Following up is the most important step of all and the one step we all forget to do or just don't want to do because it requires time and energy. And it isn’t the fun part of our job. But following up is the number one way to build relationships and to maintain a strong top of mind awareness, it is also the only way you are going to build your business. Having the ability to show that you care about someone as a friend will put you in a whole different category with any of your connections.

TRICK: Send Thank You Cards immediately after a sale or when a friend has helped out in a situation. Never forget a birthday. Just so you know my birthday is always the most important day of the year for me. You send me a birthday card or a direct message on my birthday I am your friend for life…

Use your skills of organization and remind yourself to follow up on any inquiries or connections that might lead to building your business.

No matter what business you are in building relationships is essential to your success. You are a business owner so make sure you act like one. Laziness as you can see is not on the list.

Cheers,

Toni